Why should you read it?

This book is a must-read for business leaders, entrepreneurs, and ecosystem professionals aiming to harness the power of partnerships for significant growth. It offers practical strategies and insights on creating and sustaining successful partnerships, which are essential for innovation and maintaining a competitive edge in today’s interconnected business environment.

What is the book about?

The book delves into the strategic role of partnerships in business. It explains how to establish and enhance partnerships, implement systems for success, and customize approaches for different types of partnerships. Theresa also highlights the importance of fostering a culture of collaboration, growth, and mutual success, making it an invaluable resource for anyone looking to improve their business through strategic alliances.

Best takeaway

One of the principles stated in the book for partnering success is that “partnering starts at the top”. This means that highest levels of your organization must be onboard with your partner strategy. Although this may appear an obvious or simple statement, it’s not always like that. If you are running a partner ecosystem and your leadership team isn’t in the same boat and rowing towards the same direction, you are on path to fail in your job. Be bold and ensure your focus starts from the top.

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